DiREct GP SolUtions

Branding

BRanding
GRaphic Design

BacKgroUnd

DirectGP Solutions, offers a partnership between GPs and Pharmacists who are not just implementing the Pharmacy First initiative but are also redefining and delivering on the promise of reducing GP workload.

The Pharmacy First scheme was launched by the government and NHS England on 31 January 2024 to give patients quick and accessible care whilst at the same time easing pressure on GP services.


It is expected that by reducing the number of patients with common conditions: blood pressure checks or oral contraception, for example, visiting a GP, Pharmacy First will free up 10 million GP appointments a year by next winter.


This will give GPs time and space to see patients with more complex conditions.

Direct GP Solutions Explosive Brands Graphic Design Logo Branding Project Pharmacy First

ThE BriEF

Four out of five people in England can reach a community pharmacy within a 20-minute walk and there are twice as many pharmacies in the most deprived communities, making access to care quicker and more convenient.

Direct GP Solutions Explosive Brands Graphic Design Logo Branding Project Pharmacy First
Direct GP Solutions Explosive Brands Graphic Design Logo Branding Project Pharmacy First

DirectGP Solutions’ aim is to make a difference to GP practices by reducing workload, and increasing patient access. They do this by ensuring Pharmacists meet the specific needs of practices, that patients are managed efficiently within their network with a robust governance framework and commitment to strong antibiotic stewardship.

We partnered with DirectGP Solutions to develop a strong, instantly recognisable brand that will help to forge the partnership between new GP Practices and Pharmacists and develop new relationships to help support the roll out of NHS England’s Pharmacy First Initiative.

Direct GP Solutions Explosive Brands Graphic Design Logo Branding Project Pharmacy First
Direct GP Solutions Explosive Brands Graphic Design Logo Branding Project Pharmacy First
Direct GP Solutions Explosive Brands Graphic Design Logo Branding Project Pharmacy First
Direct GP Solutions Explosive Brands Graphic Design Logo Branding Project Pharmacy First

Let’s make something great together.

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